The Air Ambulance Service (TAAS) has appointed Peta Wilkinson as the new Chief Executive of the charity. Peta will provide leadership and guidance to ensure the continued development and growth of the charity which this year marks the 20th anniversary of its first lifesaving mission.
Peta joins the charity at an exciting time for the organisation as it implements a new five-year strategy designed to continually advance rapid response and critical care services to patients, while growing the awareness and support required to deliver pre-hospital emergency care to those who need it most.
Commenting on her appointment, Peta said: “I am delighted to be joining the team at The Air Ambulance Service. I have already been tremendously impressed by the passion, dedication and commitment that everyone shows for the vital, lifesaving work the charity undertakes.”
“I have spent my working life in healthcare and the voluntary sector and am very honoured to be a part of TAAS’ future given the important role the charity provides in the delivery of critical care and enhancing patient outcomes.”
Peta has over 25 years’ experience as a CEO and Board member in the healthcare and not-for-profit sectors. Peta has led a diverse selection of health and social care institutions, including Willen Hospice, Enham Trust, Uttlesford PCT and The Terrence Higgins Trust and has championed change and development in all these organisations. She has also been a Trustee of Sue Ryder.
Professor Bob Allison CBE, who is Chair of Trustees, said: “We are delighted that Peta is joining us. Her success in past roles, impressive leadership experience, her understanding of the challenges and opportunities at The Air Ambulance Service, and her commitment to our values will ensure the charity continues to go from strength to strength.
“Peta clearly has an excitement and passion for TAAS, and what she can offer us as she takes on this hugely important role. I look forward to working with Peta when she joins us as CEO.”